Entrepreneurial Commercialisation of Knowledge

Unit code: MCEL40021
Level: 4
Semester: 1
Credits: 15

This unit aims to enable you to consider the role of enterprising individuals and organisations and how innovation takes place in today's knowledge based economy. You will examine the processes involved in developing a knowledge-based idea and how to bring it to market.

You will identify the competencies needed to recognise, develop and exploit a commercial opportunity in an enterprising way and within a group environment you will support, develop and present a feasible business opportunity.

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For further information or advice about this unit, contact Ruth Froes:

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